Thermal Baths Zurzach Signage

Thermalbad Zurzach

Over 3000 people visit the popular Swiss Zurzach Thermal Baths each weekend. Congestion at reception and in dressing rooms was to be corrected with improved signage. An analysis of reception staff operations, visitor flow logistics and existing signage inventory made inadequacies apparent. Now, large clear signs and directional panels at the entrance channel visitors smoothly to their destinations. The strong, neutral font "District medium" was chosen for legibility; a calm color scheme was designed to direct attention to key information.